Innovating
Made in Italy

Ciao! We are WSTUDIO we Create, Build, and Scale Direct to Consumer, digital first brands offering top quality, sustainable products 100% Made in Italy. 

3 Step formula to innovation

Lead by the passion to enrich people’s lives, we create a diverse range of sustainable products from home to jewelry and more, that value on essential beauty, curated taste, top-notch quality, transparency, passion and innovation.

Create

We carry out extensive market research to identify missing opportunities and niche consumer trends. We strategize solid brand images rooted in meaningful values that differentiate our brands from competitors, with products inspired by the excellence and quality of Made in Italy.

Build

Together with medium and small Italian manufacturers we merge the classics with the contemporary to design and develop products that emphasize the best of Made in Italy expertise. We establish a reliable network of specialized partners and create a strong foundation for future growth.

Scale

Our data-driven approach allows our scientists to analyze and scale the effectiveness of our digital marketing campaigns, increasing KPIs and customer satisfaction. Our machine learning algorithms are able to optimize the advertising budget needed to spot our target audience.

This is how is made

Shapping a new era for Made in Italy brands with a data-driven solution.

Product Design

We design all of our products from scratch, finding the perfect balance between market trends and Italian tradition.

Product
Development

Bringing ideas to life by accurately following prototyping, sourcing top suppliers and production to create outstanding products.

Logistics

Our warehouse is home to all our logistics services: inventory management, packaging, and order fulfilment.

Branding

We establish brands at a 360°, developing their values, creating brand kits, the websites and all the necessary assets.

Marketing


We manage advertising campaigns, influencer collaborations, and content production so that we can reach the right audience across all the media.

Data Analysis


Through data analysis we can effectively scale digital marketing campaigns and optimize all the steps of the funnel in the customer journey.

This is how is made

Shapping a new era for Made in Italy brands with a data-driven solution

Logistics

Our warehouse is home to all our logistics services: inventory management, packaging, and order fulfilment.

Marketing

We manage advertising campaigns, influencers, and content production so we can reach the right audience across all the media.

Branding

We establish brands at 360 degrees, developing their values, creating brand kits, the websites and all the necessary assets.

Product Design

We design all of our products from scratch, finding the perfect balance between market trends and Italian tradition.

Product development

Bringing ideas to life by accurately following prototyping, sourcing top suppliers and production to create outstanding products.

Data Analysis

Through data analysis we can effectively scale digital marketing campaigns and optimize all the steps of the funnel in the customer journey.

Let our projects speak for themselves.

Swadl and Eloise are our first two brands, ready to be discovered.

Your Everyday Buongiorno,
the suite of your dreams awaits

Sustainable Home Linens DTC brand delivering exceptionally qualitative organic certified Bed, Bath Linens and Soaps inspired by the best products and feeling of well-being of 5-star hotels, delivered at a competitive price point.

Your stories
framed in jewerly

Demi-fine jewelry DTC brand featuring qualitative and durable 18k gold-plated pieces with real natural gemstones. All creations are handcrafted in Florence by expert goldsmiths, reaching for a contemporary, versatile and dynamic design delivered at a competitive price point.

WSTUDIO Social Responsibility

We prioritize making products which elevate people's life while honoring our Italian partners and preserving the planet.

Transparency
We support and work with Italian artisans with the dream of innovating Made In Italy, collaborating together to create responsible collections applying ethical margins along the production chain.

Sustainability
We emphasize the use of natural materials on all our brands, obtaining fundamental eco-friendly certifications as GOTs and OEKO-TEX, adopting recycled compostable packaging on all our orders and sponsoring a Plant a Tree initiative on every purchase.

Good for you, even better for our planet!

Get in
touch with us

Contact